Gen Con Extends Partnership with Sun King Brewing for 5th Year (Beer Naming Contest Begins Today!)
Gen Con has reached a new agreement with Sun King Brewing, extending a partnership that began in 2012. As part of this deal, they again will operate an outdoor, ages 21- and-older, beer garden, hold a naming contest among Gen Con fans for an official 2016 beer, and host a tapping “kickoff” party on the evening of August 3 in Indianapolis.
“The enchantment of Gen Con gets better every year! Not just the event itself, but our growing partnership,” said Clay Robinson, Co-Founder/Owner of Sun King Brewing. “We are incredibly excited about the event’s expansion and you can look forward to some changes to the Sun King Georgia Street Beer Garden – including making even more of our collaborative beer.”
While Gen Con and Sun King have had four previous naming contests for official beers, this year’s naming selection process will give Gen Con fans more control than ever before. Sun King will craft a beer specifically based on the name chosen by attendees, as opposed to attendees naming a previously chosen beer style.
“The Sun King Brewing team is the best kind of partner: creative, innovative, fun, and expert at its craft, brewing world-class beer,” said Scott Elliott, Gen Con’s Vice President of Business Development. “We are excited to offer an incredible opportunity for one of our mutual fans: involvement in the design of the Gen Con 2016 Official Beer. This year, fans will submit names based on the Gen Con 2016 theme Share Your Legends. Once the name has been selected, Sun King’s brewer and owner Dave Colt will carefully research and select ingredients and a style that will live up to the selected beer name.”
Do you have a great name for the Official Beer of Gen Con 2016? You can submit it today! If your name is chosen, you will win a Grand Prize package including free Gen Con badges, cool Sun King mechandise, a gift card, and more! Submissions can be made at the contest link. Due to contest rules, participants must be over the age of 21 and a US resident. Additional rules apply; void where prohibited.
Anime and Animation Programming Moving to Lucas Oil Stadium
The team from Wasabi Anime® is returning for their seventh year to provide anime (and animation!) based programming for Gen Con attendees. This year, the collection of events, panels, viewings, and workshops will all move to an exciting NEW event space in Lucas Oil Stadium! You can get to the Animation program space via an underground walkway conveniently located outside the Exhibit Hall, making it easily accessible. Rest assured, all of your favorite anime events will be there including Mystery Anime Theatre 3000 and the Gen Con Crossplay Contest.
New Messenger Bags and Backpacks in the Gen Con Store
One of the most popular items from the past several years, the Gen Con Messenger Bag, has an all-new design and now is joined by a an all-new backpack, too! New in the Gen Con Store, Messenger Bags and Backpacks are available now, while supplies last. These items sell quickly and quantities are limited, so if you would like a 2016 bag, order yours soon. Perfect for storing games, books, dice, and more, these bags are a great addition to any gamer’s inventory slot.
LAST CALL – Industry Insider Requests for Consideration
Each year, Gen Con offers an Industry Insider program that features curated seminars, workshops, and panels about the gaming industry. Featured Presenters, selected by an Industry Insider advisory panel, discuss hot topics, and the best part is that these events are free and open to any Gen Con 2016 attendee!
Submissions for this program will close on midnight, Monday, April 11, so don’t delay in submitting your Request for Consideration. You can apply to participate at this Industry Insider page on gencon.com. Sign-in is required. Applicants for Featured Presenters will be accepted as space allows.
An award-winning artist, Jacobson has created works for clients including Dungeons & Dragons, Magic: The Gathering, Simon & Schuster, Paizo, Inc, Rolling Stone, and The New Yorker. As Artist Guest of Honor, Jacobson will host events, as well as have a prominent placement in the 2016 Art Show. The Art Show is open to all Gen Con 2016 attendees and will feature more than 80 artists.
“I am very excited to be invited to Gen Con this year as the Artist Guest of Honor,” said Tyler Jacobson. “Words really can’t describe how much this means to me. Fantasy game art has been my career for nearly eight years now and to be recognized by the industry and my peers is more than I could ever ask for. I am looking forward to meeting lots of great new people at the event and catching up with so many wonderful artists I have followed and worked with for many years now. I absolutely love the community we have all built together, and I want to especially thank everyone at Gen Con who continues to support and further celebrate the passion we all share.”
Recent Gen Con Artist Guests of Honor have included Tony DiTerlizzi (2015), Terese Nielsen (2014), Brom (2013), Todd Lockwood (2012), and Jeff Miracola (2011). In a previous press release, Robin Hobb previously was announced as the 2016 Gen Con Author Guest of Honor.
More information on Jacobson’s hosted events will become available in May. Images used with permission from Tyler Jacobson.